Fifth Street associates engage with nonprofits in the Madison County community to provide professional public relations services. View our recent work with clients. This website and blog were student projects within the Department of Communication and Design Arts.
Website Design: Maria Neathery (BA '18)
Photography: Connor Carr (BA '24)
Graphics: Allison Armstrong (BA '19)
Each semester, Fifth Street associates work with area nonprofit organizations to provide strategy, research, writing, event planning, graphics, media relations, and social media planning.
Students worked with the Heartland International Film Festival's blog.
HIFF 2018 Closer Look: “God Bless You, Mr. Vonnegut” and “Hesburgh”
A lot of work in public relations is measured through exposure. By increasing the features and press releases for Secret Families of Madison County, the local paper scooped two stories for additional press: Hometown Heroes (video) and Secret Families Preparing for Charity Event. Both were published after associates worked through an exposure strategic plan for the fall 2018.
Students worked closely with the Office of Advancement and the Department of Science and Engineering to create a media kit for the solar car. Additional projects in process for 2018-2019, is an email campaign and open house.
Fifth Street Communications pitched an idea to The Herald Bulletin in Anderson to feature local alumni in a special feature section. Each associate was assigned a young alum who works in Madison County calling the area home to their business. Download the HB PDF or scroll through the gallery below.
In 2018, Fifth Street associates worked on numerous projects for Children of Promise that will be continuing for the 2018-19 academic year: